internet dating. Within the last two years there’s been an escalating trend towards individuals creating an online business and dating applications to meet up with brand new lovers

internet dating. Within the last two years there’s been an escalating trend towards individuals creating an online business and dating applications to meet up with brand new lovers


While there aren’t any formal data in the amount of Australians making use of online dating services, with industry figures declare that around 4.5 million Australians are applying this relationship technique every year, with internet dating being the 2nd many favored method to satisfy a fresh partner behind introductions through friends and family. This might be in front of other conventional networks including interest-based groups, breaks, bars or pubs, work and networking that is social. Reduced stigma has promoted increases in internet dating at all many years.

Commentators claim the benefits of internet dating include: convenience and simplicity of access to a lot of possible lovers, specially for folks thinking about lovers of a certain orientation, life style, or if perhaps they are now living in an remote area; the chance for determining typical passions and chatting before actually meeting face-to-face; the opportunity to get a handle on the severity and rate of relationships being wanted; and use of the compatibility ‘matching’ pages of china love cupid com numerous web web sites.

Nevertheless, there can be negatives and users should work out some care with dating and relationship frauds accounting for over 30 % of total reported scam losses into the competition that is australian customer Commission. Directions had been developed to encourage addition of appropriate scam warnings and info on sites; developing vetting and checking systems to identify and cope with scammers; while making accessible to customers a scam grievance managing device.

Relationships Australia’s online that is monthly survey participants because of their opinion on questions regarding their usage and understanding of internet dating.

Past research finds that…

  • Tinder claims 15 percent of Australia’s population (very nearly 3.5 million people) utilize their software;
  • Matchmaking site RSVP boasts that 1,200 new singles join the web site every single day, while eHarmony claims they truly are accountable for 11,000 marriages that are australian
  • 75% of Millennials (18-33 year olds) making use of internet dating are hunting for a significant relationship; and
  • 18% of Australians have actually taken care of online dating services, comparable to $80.7 million every year.


Slightly below 600 individuals taken care of immediately the Relationships Australia paid survey. Three-quarters (80%) of study participants identified as female.

As ended up being the full instance for final month’s survey, more females than males answered in just about every age bracket (see figure 1). Eighty-five % of study participants had been aged between 20‑59 years, with increased than half (58%) of reactions added by ladies aged between 20-49 years (comprehensive).

The profile that is demographic of participants continues to be in line with our connection with the categories of individuals who will be accessing the Relationships Australia web site.

There have been no significant differences when considering the reports of males and females once they had been expected from which to choose a listing of conventional means individuals often came across lovers. Females (44%) were very likely to report they often came across lovers through shared buddies when comparing to males (34%). An increased percentage of males (42%) in comparison to females (36%) stated that they generally met partners through ‘other’ methods (see figure 2).

A lot more than 60 percent (62%) of females and 57 percent of guys stated that that they had utilized online dating services or applications to satisfy brand new lovers. The sorts of relationships tried through online dating sites are not notably various for males and females. Figure 3 suggests that significantly more than one-quarter of study respondents utilized online dating sites to locate long-lasting relationships, followed closely by relationships for enjoyable (men-10%, women-7percent).

Men (60%) had been a lot more likely than females (42%) to take into account online dating as safe. Fifteen percent of males and 21 % of females consider online dating sites to be unsafe.

Significantly more than 50 percent (51%) of females and 37 % of guys believed that online dating sites did perhaps perhaps perhaps not result in healthiest, safer relationships than relationships where individuals meet much more traditional means. Generally speaking, study participants stated that dating web sites and apps benefited everybody, but had been best to lonely or remote people, or more youthful individuals and/or teens (figure 4).


Australian Customer Commission. On the web dating industry report: a study regarding the ACCC’s participation within the sixteenth Overseas

Customer Protection Enforcement Network (ICPEN) internet sweep, Commonwealth of Australia.